The main problem of Small and Medium Enterprises is that they get little exposure since they are competing with establishments that have been in the business for some time. But with the social media helping SMEs get their business out there, they are receiving the attention they need little by little.
Miyens offers social media marketing solutions that can help your business have the social media attention that it needs.
Here are 5 ways on how Social Media can help you if you are an SME.
1. Broadcast your business easily
Social media serves as a megaphone to customers. It is the best option to let people (most especially your loyal customers) know about your new products or services. You can post your newest products on your social media pages or inform your social media followers that you have restocked the product they’ve been raving for. Plus they can share whatever it is that you post online, making you more exposed to more customers which leads to more sales. No need to send out newsletters to each of your customers because social media is just a few taps and clicks.
2. It’s a powerful communication tool
With social media communication between you and your customers are made easier. Before there are no means for businesses to get their customer’s feedback but now, with the help of the technology that we have, businesses and customers are connected more than ever. With social media, it deepens the relationship that customers have towards the business and vice versa since, through social media, they are already creating a small community.
3. Customer Service Online
With social media, you can serve your customers better. Not only because you keep them updated about your business but because you can hear them out. And that’s what customers want. Since communication is much easier through social media, responding to their queries, suggestions or complains is much easier and quicker as well.
4. Reaching a wider audience
Majority of your customers are on social media. From teens to parents, any age demographic can see your posts on social media so there’s no need for you to worry if you are reaching all of your audience. All you have to do to reach this age groups is to be active on your social media pages and come up with fun, fresh and engaging posts.
5. People will know more about your business
If interested customers want to know more about your business, they’ll go straight to your social media pages. They’ll get all the information they need about your business in no time. That’s why you need to be active on your social media pages to attract more customers. Your posts are also public so search engines can bring you up once a person searches a topic that is related to your business.
With the combined efforts of our social media marketers and multimedia team, your business will have an active and creative social media strategy that will surely boost up your business, online. Contact us today and our marketing team will be glad to assist you,
We all know that history can be quite boring as a subject. Remembering all those historical dates and people who shaped our history now can be a laborious task to do sometimes. But with the help of augmented reality, you’ll find history interesting.
Miyens offers Augmented Reality apps and games that let you have an immersive experience in your environment without spending too much. Our services have been proven and tested by our clients in the Philippines, US, Europe, and Asia.
With AR, you can transform any place into any historical destinations like the Eiffel Tower, Leaning Tower of Pisa or the Statue of Liberty. Your backyard will be an instant tourist spot in just a few seconds. Not just that, since the augmented image blends with your actual environment, you can take pictures as well to make it appear like you are really in that historical tourist attraction.
If you are fond of artifacts, AR can be used as well. An example of this is the app Civilisation AR developed by the British Broadcasting Company (BBC). It lets you have an up close and look at artifacts from different parts of the world and learn details about it. The artifacts look so real that you wouldn’t know it’s just an augmented version. There’s no need for you to go to museums or fly around the world to get see actual artifacts. How cool is that? Watch the video below to see how the app works.
Things that used to be boring and uninteresting for others become much enjoyable to discover thanks to technology.
If you are interested in augmented reality, how it can help your business and how we can help you have an immersive augmented reality experience CONTACT US NOW AND LET’S COLLABORATE TOGETHER.
PRODUCTIVITY | 4 MIN READ
Do you feel less productive every day? Being unproductive makes you feel like you are not accomplishing the things you need to do. Well, worry no more because, in this article, we’ll give you 5 tips on how to be productive every day.
Tip #1 Fix your to-do list.
It’s good to have your own to-do list, but the problem with other people is that their to-do list is too complex. They tend to put the easy task with the difficult ones in one list. This causes them to procrastinate over the complex tasks. Have balance in creating your to-do list so that each task is done with a fair amount of time.
Tip #2 Don’t multitask.
They say that when there’s a lot of work to be done, you should multitask. THAT’S NOT GOING TO WORK. Actually, the more that you multitask, the more you’re not going to accomplish your task. According to Harvard Business Review, our productivity drops down by 40% when we do a lot of things at once. So prioritize what needs to be done.
Tip #3 Let there be (natural) light.
According to studies, the more that you see or get exposed to natural light the more you’ll be productive and alert. Apparently, natural light affects an employees mood and behavior and it also lessens stress. Who knew natural light can do that much for employees?
Tip #4 Take a step back.
Reviewing an accomplished task it is not a sign of slowing down your pace. By doing so, you are trying to see what tasks are done and needed to be done, if you are meeting your goals, and if there changes that needs to be implemented to do tasks more efficiently.
Tip #5 Give your eyes a break.
Keep your eyes off your laptop or computer for a while. Eyes that are too focused on the screen monitor may lead to eyestrain. To prevent this, do the 20-20-20 rule. For every 20 minutes, focus on an object that is 20 feet away for 20 seconds. Your eyes need some rest too.
Being productive isn’t a hard thing to accomplish, apply the tips we gave you and be at your most productive state.
In the age where everything is almost digital, businesses are being digital as well. Being digital makes a business cope up with how fast the world works and that’s not the only advantage it gives. In this article, know the 4 advantages of SMEs being digital
1. Keeping up with the Competition
Since your competitors are keeping up with the digital world, so as you. Why get left behind when you can keep up with them, or even more surpassed your competition. Here at Miyens we offer digital marketing services like video marketing, social media marketing, web and mobile development. These are the right tools SMEs should have in order to grow.
2. Compete with the Giants
You won’t be intimidated any more by large corporations (a.k.a the Giants) since you are using the tools they are using. The only thing you need to make sure is that how can your digital tool differ from them. How can your digital marketing strategy surpassed what they can do or what they have? The solution is simple, be innovative and creative. Create your own and use your tool for your own advantage.
3. Spend less, gain more
With digital marketing, you are hitting all your targets by just using a single weapon. You don’t need to apply different methods since digital marketing covers it all for you. In a study by IPSOS Hong Kong, it is proven that digital marketing strategies generate 2.8 times better revenue growth for businesses. That will help you a lot as an SME business.
4. Catch up with the world
It is predicted that there will be a projected 26 billion gadgets in 2020. Imagine how digital everything would be in that time. If the world we live in is already fast-paced, what more if the major population of the world is using smartphones, tablets, smartwatches etc. And imagine also if your business isn’t digitized by that time. You will not only get left behind, you might as well welcome the possibility of being bankrupt, that’s why as early as now let your business be digital.
Being digital shouldn’t be hard and pricey. Here at Miyens we offer affordable yet professional digital marketing services that can help your business grow. With our team of web developers, online marketing strategists, and multimedia team, we can create the perfect digital marketing solution your business deserves and needs. Contact us today and together let’s help your SME grow and prosper.
ELEARNING & LMS | 7 MINUTE READ TIME
Due to the increasing demand for eLearning in both academic and professional settings, decision-makers are becoming more interested in incorporating this method not only because of its popularity but also to reap the benefits it can provide to their organization. Let’s explore the top eLearning strategies that can make a significant impact on your team’s training.
1. Virtual Reality (VR) and Augmented Reality (AR)
Virtual Reality (VR) has been popular for the past few years in gaming, entertainment, engineering, medicine, and now in education. With the help of VR, the real world is replaced by a virtual world where learners can see and immerse themselves in what they should learn, helping them comprehend the lesson better. Meanwhile, with Augmented Reality (AR), digital elements are added to the learner’s natural world, which also aids in their understanding of the lesson. Check this link to see some of the immersive learning content that Miyens’ team has created.
2. Multi-Player Gamification
eLearning modules that incorporate game elements are effective, which is why we can expect to see more of this strategy in the coming years. This approach, known as Gamification, maintains the learner’s interest in the lesson, making the process enjoyable while still acquiring the necessary knowledge.
3. Personalized and Self-Paced Learning
There are ready-made courses available that you can use for your team. However, it’s important to remember that one size does not fit all. Your organization has unique users, clients, and culture, and you offer unique products or services. Offering personalized or custom-made courses built specifically for your team will be a good investment, not just for the short term but also for the long term.
It is also important to note that many people prefer self-paced training that they can undertake independently, rather than being required to participate in group discussions or training sessions. Think of popular on-demand apps like Netflix, Spotify, YouTube, etc., where you have the freedom to choose what content to access, when to access it, and the pace you prefer.
Check out this article about the benefits of creating custom courses for your team.
4. Mobile Learning
Given that a vast majority of the world’s population owns smartphones, mobile developers have created apps specifically for learning purposes. An example of such an app is the Juander eLearning app. This accessibility of learning materials via mobile devices not only makes learning more convenient for users but also facilitates the learning process itself. Stored directly on their mobile phones, learners can access these materials anytime and anywhere with just a tap on their screens. If you’re in need of a Learning Platform with a mobile app companion, you can visit https://juander.com.
5. Interactive Video-Based Learning
This method ensures that learners effectively grasp lessons as it combines both audio and visual elements. One advantage of this approach is the ability to customize the included information, summarizing it for the learner’s benefit. Learners tend to invest more time in learning when lessons are delivered in video format. Moreover, videos can incorporate interactive elements such as questions or scenario-based activities, engaging learners in problem-solving. You can see an example of this approach here.
Are you familiar with any of these eLearning strategies? Which do you believe is the most effective for your organization? Share your thoughts with us in the comment section below. Also, don’t forget to share this article with your colleagues who need to implement eLearning in their organization.
Start your digital learning transformation
Do you need assistance in developing your eLearning courses or transitioning to using a Learning Management System? If so, I invite you to visit our website to see how we can help: www.miyens.com/elearning
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