SMEs

How Social Media Can Help SMEs

BUSINESS | 5 MIN READ The main problem of Small and Medium Enterprises is that they get little exposure since they are competing with establishments that have been in the business for some time. But with the social media helping SMEs get their business out there, they are receiving the attention they need little by little. Miyens offers social media marketing solutions that can help your business have the social media attention that it needs. Here are 5 ways on how Social Media can help you if you are an SME. 1. Broadcast your business easily Social media serves as a megaphone to customers. It is the best option to let people (most especially your loyal customers) know about your new products or services. You can post your newest products on your social media pages or inform your social media followers that you have restocked the product they’ve been raving for. Plus they can share whatever it is that you post online, making you more exposed to more customers which leads to more sales. No need to send out newsletters to each of your customers because social media is just a few taps and clicks. 2. It’s a powerful communication tool With social media communication between you and your customers are made easier. Before there are no means for businesses to get their customer’s feedback but now, with the help of the technology that we have, businesses and customers are connected more than ever. With social media, it deepens the relationship that customers have towards the business and vice versa since, through social media, they are already creating a small community. 3. Customer Service Online With social media, you can serve your customers better. Not only because you keep them updated about your business but because you can hear them out. And that’s what customers want. Since communication is much easier through social media, responding to their queries, suggestions or complains is much easier and quicker as well. 4. Reaching a wider audience Majority of your customers are on social media. From teens to parents, any age demographic can see your posts on social media so there’s no need for you to worry if you are reaching all of your audience. All you have to do to reach this age groups is to be active on your social media pages and come up with fun, fresh and engaging posts. 5. People will know more about your business If interested customers want to know more about your business, they’ll go straight to your social media pages. They’ll get all the information they need about your business in no time. That’s why you need to be active on your social media pages to attract more customers. Your posts are also public so search engines can bring you up once a person searches a topic that is related to your business. With the combined efforts of our social media marketers and multimedia team, your business will have an active and creative social media strategy that will surely boost up your business, online. Contact us today and our marketing team will be glad to assist you,
How about you? How will you integrate social media into your business’ marketing? Comment it down and start a discussion with fellow entrepreneurs. Also, don’t forget to share this article, who knows a struggling business might need the said tips above.
Advantages

Top 4 Advantages of SMEs When They Go Digital

BUSINESS | 4 MIN READ In the age where everything is almost digital, businesses are being digital as well. Being digital makes a business cope up with how fast the world works and that’s not the only advantage it gives. In this article, know the 4 advantages of SMEs being digital 1. Keeping up with the Competition Since your competitors are keeping up with the digital world, so as you. Why get left behind when you can keep up with them, or even more surpassed your competition. Here at Miyens we offer digital marketing services like video marketing, social media marketing, web and mobile development. These are the right tools SMEs should have in order to grow. 2. Compete with the Giants You won’t be intimidated any more by large corporations (a.k.a the Giants) since you are using the tools they are using. The only thing you need to make sure is that how can your digital tool differ from them. How can your digital marketing strategy surpassed what they can do or what they have? The solution is simple, be innovative and creative. Create your own and use your tool for your own advantage. 3. Spend less, gain more With digital marketing, you are hitting all your targets by just using a single weapon. You don’t need to apply different methods since digital marketing covers it all for you. In a study by IPSOS Hong Kong, it is proven that digital marketing strategies generate 2.8 times better revenue growth for businesses. That will help you a lot as an SME business. 4. Catch up with the world It is predicted that there will be a projected 26 billion gadgets in 2020. Imagine how digital everything would be in that time. If the world we live in is already fast-paced, what more if the major population of the world is using smartphones, tablets, smartwatches etc. And imagine also if your business isn’t digitized by that time. You will not only get left behind, you might as well welcome the possibility of being bankrupt, that’s why as early as now let your business be digital. Being digital shouldn’t be hard and pricey. Here at Miyens we offer affordable yet professional digital marketing services that can help your business grow. With our team of web developers, online marketing strategists, and multimedia team, we can create the perfect digital marketing solution your business deserves and needs. Contact us today and together let’s help your SME grow and prosper.
If you find this article worth reading, why not share it with your colleagues who might find this article helpful for them. Don’t forget to start a discussion on how being digital helps businesses in the comment section below.
Business online

Advantages of Business Online

BUSINESS | 5 MIN READ

Are your profit not enough? Is business quite slow because of your competition? Do you feel like there’s a missing factor in your business?

Your business shouldn’t stop operations when the closing hour comes. Keep your business ongoing by being online. Your business being virtually available sets you on the edge of the competition but there are more advantages of having your business available online.

Miyens offers web and online services that can help your business be active on the world wide web. We can set up an ecommerce  or online store for your business. It’s key features are services like product or checkout management, online checkout, online payment, inventory and customer chat.

Continuous Profit

It’s not only for your customers but also for you as a business owner! Since being online gives you the opportunity to sell 24/7, you can even earn your profit while sleeping! Your profit is still coming even during your business’ closing hours.

Cut your costings

Having a business online is hassle-free. Why? Because you save up lots of money, time and effort. You can hire online marketing services that can do the work for you. Easy right?

Reach customers easier than ever!

With your physical store, you have to wait for your customers to come but when you have your store thru online and with the help of social media, you can reach tons of customers at a minimal cost.

Easy Advertising on hand

You can share your products via online so that your target market can be updated on time. No need for costly print ads or commercials, you can do it on your site! It’s a win-win situation for you and your customer.

If you want to have an easy and fast transaction for you and your customers, try doing your business online! Miyens is a tested web developer in the Philippines. From web interface up to web development, our team of skilled and talented developers will deliver affordable and efficient web services that can surely help you develop your dream website.

Write a comment below and share with us what are your challenges and insights about business online and who knows, we might help you with it!

Small Business Dreams To Reality

BUSINESS | 5 MIN READ

Are you a small business owner who is starting up or someone who is looking for ways to promote your company? Thinking of ways how to catch up with the competition? Here at Miyens, we like to give you some tips on how to turn your dreams into reality using proven strategies for small to medium-sized businesses.

1. Invest on having your own website

Having your own website is beneficial for your business because it can be its extension online. Customers from everywhere can check what your business can offer anytime anywhere. To see some of the websites we’ve developed check out our portfolio here.

2. Use video to promote your products and services

Studies show that using video to introduce or market your company’s offerings is 200% more effective compared to text and images. This trend is here to stay so don’t get left behind. Check out this vlog to know more about how video marketing helps promote your business. You can also see some of our video marketing services here.

3. Establish your social media properties

Since almost everyone is on social media, it’s a must that your business should have a strong social media presence for you to reach a wider scope of audience. It’s also one way of promoting what you can offer since you post your latest products/services, just keep in mind that your type of business may not be applicable to all social media platforms since each of them has a different range of users.

Find out how Miyens team can help you launch effective social media marketing campaigns.

Miyens team offers valuable strategies and insights that business owners can use to elevate and establish their business online. If you need any help, feel free to contact us and one of our Digital Marketing Consultant will be glad to assist you. Together let’s make those dreams into reality!
Mobile apps

Common Questions of SMEs about Mobile Apps

BUSINESS | 5 MIN READ

Have you noticed how tech-savvy businesses are nowadays? Big companies from every industry have an app. From banking up to fast food chains, there’s an app created for them. Now, your business belongs to the Small and Medium Enterprise (SME) and you think you’re not ready for a mobile app. Well, guess what? You’re wrong. There’s an app for every business and yours is not an exception.

Here at Miyens, we offer Mobile Development Services that are affordable yet professional and interactive. We can create an app that you want for your business like an online ordering app, brandable games app, chat apps, an eCommerce app and even social apps. With an app for your business, you can expect more conversions from customers and a Return on Investment. Effective, right?

Now, I know you’re having questions in mind when it comes to investing in mobile apps and don’t worry because after reading this article, you’ll have the answers you need.

Question #1: Is it pricey to have a mobile app for my business?

I know this will be shocking but the answer is NO. Yes, you heard it right, you don’t have to spend lots of money just to have a well developed mobile app. If you only find the good resources, you’ll have your mobile app in no time.

Question #2: Can my mobile app be fun and engaging?

YES. It can be fun and engaging at the same time. You can incorporate incentives into your app that once users open and use it, they’ll receive points just by using it. They can collect those points to earn a prize from you. Or you can incorporate games that are related to your brand. For example, if you are an ice cream place, you can create an ice cream making game in your app. Or you can include promos for your products that are only available in your app.

QUESTION #3: Is it beneficial for my business?

Think of this, your mobile app is the extension of your business, online. Even if your physical store is closed and it’s the wee hours of the night, your business is still running because of your app. That makes you ahead of the competition whether it may be SMEs like you or long time establishments. You have an edge over your competitors. That is just one of the few benefits of having a mobile app.

These are just a few of the questions when it comes to investing in mobile apps. Small businesses like you need this for exposure. What are you waiting for? Make your business accessible than ever.

How do you want your mobile app to become like? Comment it below and we might have the solution you’ve been looking for. And don’t forget to share this with colleagues who might need this.
Business Online

How to Start Up your Business Online?

BUSINESS | 5 MIN READ

If you are a starter in the world of business and you have lots of things in mind but don’t have an idea where to start, this article is for you!

Businessmen, these are the people who are idealistic, imaginative but practical. They want to earn, at the same time, to help other people by providing them with good products and services. So, how can you provide these things to your customers if you haven’t started yet?

Here are some tips on how you can start up your online business:

1. Proper planning.

Like any other types of businesses, you have to visualize and plan what you want to happen with your business. Even if it’s online, proper planning is still needed.  Do you know SWOT analysis? This can help you decide what you should do with your plans. Make this your guide in starting your online service or even if you have established it already.

2. Manpower.

Do you have enough manpower to help you with your business? These are people that will contribute to your success in the world of online business. Now, aside from hiring new people, why not try the so-called “Virtual Assistants”? A virtual assistant is like your personal assistant only its in a computer or smartphone. Check out our article about the benefits of having a virtual assistant here:

3. Website.

Create your very own website where your customers can find or purchase your products and services available via online. This is also one way of establishing your Online Presence. Having a website will make doing business easier for you without the worry of losing income or customers.

4. Legalize.

Like other businesses, you have to make a legal filing for you to open your business thru online. There are certain laws that are implemented by the government for online business owners. Make sure that you undergo the right procedures so that you wouldn’t encounter any problems in your online business.

5. Make it real.

Execute what you have planned. Of course, you wouldn’t want your plans to go down the drain, right? Having your business online DOES NOT guarantee you 100% success rate for your business, that would still depend on how you manage your business. The success of your business lies in the palm of your hands.

Everyone wants to improve what they got, you still have time to make yours happen. Here at Miyens, we offer affordable and effective digital marketing services in the Philippines and the US like New York and Los Angeles, that can help you in starting up your business online. We offer services like website development, digital marketing, and social media marketing. Our team of talented and creative multimedia artists, web developers and social media strategists can come up with an effective online marketing strategy that your business can use. Call us today and our friendly Digital Marketing Team will be glad to help you!

Have you established your online business? Share with us your struggles in the world of online business? We might help you with that!

If you found this article useful, share it with your friends and colleague and it may help them too! Please click our social media icons in sharing this article.
How Technology Helps SMEs in Growing

How Technology Helps SMEs in Growing

Technology plus Small and Medium Enterprises (SME). Is it an unlikely tandem? Well for others yes. They think SMEs cannot catch up with the big names in the business when the truth is, THEY CAN! How? With the help of technology.

The Importance of SWOT Analysis for Businesses

The Importance of SWOT Analysis for Businesses

BUSINESS | 2 MIN READ

When you’re starting to put up your physical and online business, you have to assess where do you stand as an owner, supplier and a competitor. How to do this? Use SWOT analysis!

What is SWOT analysis? SWOT analysis is an acronym for Strengths, Weaknesses, Opportunities, and Threats.

STRENGTHSAsk yourself, what are your advantages over your competitors? What makes you stand out from the rest? What does your company offer that other companies do not have? What makes your company get a higher sale?

These are your strengths as a company, your assets, and foundations that you have now. Analyse it and make improve it if you can.

WEAKNESSES

These are the downside of your company. It is either where you lack at or a current factor that you have that’s not helping your company. It can be a failed marketing strategy, lack of manpower or equipment and many more factors. Think about what you can do to improve or eliminate these factors.

OPPORTUNITIES

Are there any interesting matters you are aware of? Situations where your company would gain? Do you have any idea on how to make your strengths be convertible into opportunities? Grab these opportunities and make your company grow!

THREATS

Threats are the possible obstacles that you might encounter in your business. It can be a new competition in your line of service, a backlash from your employees, unsteadiness in your sales and many more. If you don’t do anything to prevent your threats, it will instantly become your company’s weaknesses.

Miyens offers effective and affordable and professional online and digital solutions that can help you improve your strengths, resolve your weaknesses, execute your opportunities and eliminate your threats. Our team can come up with projects that can definitely help your business to improve and prosper. Contact us today and together let’s plan better things for your company.