Case Study | Immersive Virtual Tour Elevates Maritime Training Experience for Global Clients
Industry: Maritime Education & Training
Background
United Marines Training Center (UMTC) is one of the Philippines’ top maritime educational institutions, offering world-class instruction and assessment to develop seafarers into highly competent marine professionals. With a state-of-the-art campus and modern training facilities, UMTC sought a compelling way to showcase their world-class environment to prospective clients and partners—particularly those overseas.
The Challenge
Despite having premium training grounds, many of UMTC’s potential clients couldn’t visit the site due to location and travel constraints. Their marketing team needed an immersive and accessible way to present their facilities that would resonate with a global audience while also reinforcing UMTC’s brand as a premier maritime institution.
Our Solution
UMTC partnered with Miyens to produce a full-featured 360 virtual tour experience using 360fy. Our team conducted on-location 360 photo and video shoots, post-production, and integrated interactive hotspots with detailed information on each area. The experience allows remote visitors to explore the entire training center, from simulation rooms to classrooms and accommodations.
What We Did:
- On-site 360 photography and videography
- Interactive virtual tour development
- Hotspot integration for interactive learning
- Custom branded experience for the UMTC team
Results & Highlights
✅ Increased Website Engagement – Visitors now spend more time exploring the virtual campus and learning about UMTC’s offerings
✅ Attracted Global Clients – Helped position UMTC as a premier training partner for international companies
✅ Enhanced Brand Image – Reinforced UMTC’s standing as a forward-thinking, tech-savvy institution
Client Feedback
“We wanted something immersive, modern, and globally accessible—and 360fy delivered. The virtual tour has been a great marketing asset and helped us attract more partners.”
— Judie Kallio, Sales and Marketing Manager, UMTC
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